Display Marketing on Specific Placements

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  • Display Marketing on Specific Placements

    Hi all! I would like your input on the following subject.

    My Display campaigns are really struggling nowdays and I was thinking on implementing what Jason :jason: talked about targeting a specific placement. I have found a yellow pages site with high enough traffic that could work for my case. My issue here is the following. How high should I place my manual bids (normal display cpc ~0.05) to win the auction? Any suggestion?
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